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Table 3 The linguistic comparison terms and their equivalent fuzzy numbers

From: Service quality evaluation of international freight forwarders: an empirical research in East Asia

Fuzzy number

Linguistic scales

Membership function

Inverse

Ã1

Equally important

(1,1,1)

(1,1,1)

Ã2

Moderately important

(1,3,5)

(1/5,1/3,1)

Ã3

More important

(3,5,7)

(1/7,1/5,1/3)

Ã4

Strongly important

(5,7,9)

(1/9,1/7,1/5)

Ã5

Extremely important

(7,9,9)

(1/9,1/9,1/7)